Prevention & Education

Activities, Media Campaigns and Education

  • Happy kids with thump upOne Community Together Public Awareness Campaign videos
    Eight short videos on programs and impact; include interviews with Oxford House, long-term recovery (The Healing Place), IFS mobile crisis and CIT training.
  • Communications Guide on Behavioral Health
    Glossary and guide on correct terminology to use when discussing MH/SU/IDD population; shared with media outlets to help educate and reduce stigma; for example, advice to refer to “sober living residences” instead of “halfway houses,” say someone is “actively using” rather than “dirty.”
  • Facebook: Trillium Direct Connect for Recovery
    Posts about Trillium events, share training opportunities, link to other similar support-related pages; provide a sense of community for those going through recovery (NCHRC, N.C. Attorney General, etc).
  • New Hanover County Opioid Task Force PSA: Deanna Campbell (former southern regional director) participated in a public service announcement with other members of the task force; filmed by NHC staff; shared on our website and social media.
  • Access Point: Online anonymous website screens for substance use disorder and alcohol use disorder in addition to six other mental health illnesses. 
  • Event Sponsorships: Trillium dedicates a corporate sponsorship budget each year to support events that meet the goals of Trillium’s marketing plan (two objectives include education and information about SUD, and decreasing the stigma associated with it); in FY 2017 Trillium sponsored the following events that focused on SUD:
    • Rally for Recovery (Recovery Communities of NC, Raleigh)
    • Embrace Recovery Rally (Craven Community Collaborative, New Bern)
    • Recovery Rock Fest (Wilmington)
    • When Love is Not Enough (Coastal Coalition for SA Prevention, Jones County)
    • The Herren Project Impact Speaker Series (Project Purple Initiative at John A. Holmes High School, Edenton)
    • Icebreaker Run (Team Inspire/Dolphin Dip)
    • Run for the Warriors (Hope for the Warriors, Jacksonville)
  • Trillium Website:
    • Resources & Link page provides additional information and materials from external agencies such as SAMHSA, Talk it Out NC, National Institute on Alcohol Abuse and Alcoholism, and more.
    • The Mental Health & Substance Use page walks individuals through the process of working with a care coordinator and the types of services they may assist in accessing.
    • The Neighborhood Connection page covers the projects that are part of our reinvestment plan; these include many of the items covered in this document such as Oxford House, The Healing Place, and Access Point.
    • Trillium External Newsletters
      Trillium invites anyone to sign up to receive our external newsletters. Our current distribution list (via Constant Contact) currently has 9,000+ email addresses. The newsletters share about training opportunities, new initiatives, recent and upcoming events, press releases, and other items of interest. Most items link to Trillium webpages.

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